Advertising Packages

Advertise for as little as $595 per month (based on 12 Month package)

ADVERTISING COPY

We offer three ad sizes in the print edition of RealtyLine

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FEATURE INTERVIEW

Our writer will interview your company representative and will write an article showcasing your company’s products and services and find out what makes you stand out

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VIDEO

1 Video "Chat with RealtyLine Series"


Builders/Developers (Select One)
Community Preview (drone footage available)
Model Home Tour
One-on-One Sales Counselor Interview

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EVENT COVERAGE (STILL IMAGES)

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UNLIMITED CALENDAR OF EVENTS ON RL WEBSITE

We’ll promote your industry targeted events and educational classes on our website calendar

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PRESS RELEASE SUBMISSIONS

You’ll get priority consideration in print version

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LOGO & LINK ON ADVERTISER PAGE OF RL WEBSITE

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SOCIAL MEDIA PROMOTION OF SELECT EVENTS

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WEEKLY EMAIL

Content will appear in 4 weekly emails (editor selected content)

ADVERTISING COPY

We offer three ad sizes in the print edition of RealtyLine

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FEATURE INTERVIEW

Our writer will interview your company representative and will write an article showcasing your company’s products and services and find out what makes you stand out

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EVENT COVERAGE (STILL IMAGES)

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UNLIMITED CALENDAR OF EVENTS ON RL WEBSITE

We’ll promote your industry targeted events and educational classes on our website calendar

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PRESS RELEASE SUBMISSIONS

You’ll get priority consideration in print version

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LOGO & LINK ON ADVERTISER PAGE OF RL WEBSITE

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SOCIAL MEDIA PROMOTION OF SELECT EVENTS

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WEEKLY EMAIL

Content will appear in 8 weekly emails (editor selected content)

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ONE e-BLAST PER QUARTER

Our subscriber list is currently at 12,000+ and growing

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ONE LEADERBOARD AD

Provided and scheduled by advertiser

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LOGO ON PRINT VERSION FRONT COVER (benefit available to full page advertisers only. Not available to 1/4 or 1/2 page advertisers)

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LOGO LIVE LINK ON DIGITAL REPLICA, WEBSITE FOOTER, MONTHLY & WEEKLY EMAIL (benefit available to full page advertisers only. Not available to 1/4 or 1/2 page advertisers)

COMING SOON!

1
Mailed issues each month
1
Digital Subscribers

JANUARY 2021:

Artwork Deadline: December 29

Publication Mail Date: January 18

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FEBRUARY 2021:

Artwork Deadline: February 3

Publication Mail Date: February 18

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MARCH 2021:

Artwork Deadline: February 25

Publication Mail Date: March 18

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APRIL 2021:

Artwork Deadline: March 30

Publication Mail Date: April 19

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MAY 2021:

Artwork Deadline: April 28

Publication Mail Date: May 20

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JUNE 2021:

Artwork Deadline: May 28

Publication Mail Date: June 18

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JULY 2021:

Artwork Deadline: June 29

Publication Mail Date: July 19

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AUGUST 2021:

Artwork Deadline: July 29

Publication Mail Date: August 20

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SEPTEMBER 2021:

Artwork Deadline: August 27

Publication Mail Date: September 20

SPECIFICATIONS IN INCHES

1/4 page

4.8333 (w) x 5.25 (h)

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1/2 page

4.8333 (w) x 11.0833 (h) or 10 (w) x 5.25 (h)

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Full page

10 (w) x 11.08333 (h)

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Banner

10 (w) x 3.5 (h)

JANUARY 2021

Theme: Announcing Incoming Leadership of Austin Board of REALTORS, Williamson County Association of REALTORS

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FEBRUARY 2021

Theme: 2021 Forecast

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MARCH 2021

Theme: Strategies for Adapting and Thriving in a Digital-First World

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APRIL 2021

Theme: Transparency Sells (How pre-listing inspections can lead to faster sells)

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MAY 2021

Theme: How Much Does Curb Appeal Affect Home Value?

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JUNE 2021

Theme: What is an Easement and How Does it Affect You and Your Property?

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JULY 2021

Theme: How to Build a Real Estate Referral Business

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AUGUST 2021

Theme: Back To School

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SEPTEMBER 2021

Theme: Which Loan is Right for Your Buyer's Investment?

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OCTOBER 2021

Theme: TBA

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NOVEMBER 2021

Theme: TBA

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DECEMBER 2021

Theme: TBA

January 2021

Column Deadline: Tuesday, January 5, 2021

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February 2021

Column Deadline: Monday, February 1, 2021

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March 2021

Column Deadline: Monday, March 1, 2021

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April 2021

Column Deadline: Monday, April 5, 2021

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May 2021

Column Deadline: Monday, May 3, 2021

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June 2021

Column Deadline: Monday, June 7, 2021

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July 2021

Column Deadline: Tuesday, July 6, 2021

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August 2021

Column Deadline: Monday, August 2, 2021

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September 2021

Column Deadline: Monday, September 6, 2021

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October 2021

Column Deadline: Monday, October 4, 2021

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November 2021

Column Deadline: Monday, November 1, 2021

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December 2021

Column Deadline: Monday, December 6, 2021

EMAIL AD MATERIAL TO: Tawanna Verock at tawanna@myrealtyline.com

TIME SIZE: 10” X 12”

BLEEDS: Extend .25" outside of trim size

SAFETY INSIDE TRIM: .25”

30# NEWSPRINT

SADDLE STITCH

DOT GAIN: 20%

FONTS/ART: EMBEDDED

RESOLUTION: 300 dpi

FILE FORMAT: PDFX-1A

ADOBE© 5.0 ACROBAT PDF IS STRONGLY PREFERRED

Production Guidelines
The RealtyLine newspaper is printed using only CMYK inks. Any files submitted with PMS, SPOT or RGB values will be converted to CMYK automatically.

Tone Reproduction
The relationship between tones in an original (color transparencies, photographic prints, color and electronic artwork, line art) and tones in the printed work is known as tone reproduction and is often called contrast. Because of tone compression, newsprint reproduction has significantly less contrast than the original or magazine publications. While color printing in the RealtyLine newspaper is among the best available, it differs in quality from publications printed on coated paper.

Tone Density
Total ink density is 220%. Any image not intended to print solid black should be kept at or below 83%K.

Mechanical Dot Gain
Not all dots grow at the same degree. The greatest growth is in the midtone. This becomes significant owing to the high absorption characteristics of newsprint and the speed (copies/hour) of the presses. Mechanical dot gain for ReatyLine is approximately 28% in a 50% area dot.

Optical Dot Gain
Optical dot gain is caused in part by the relative darkness of the newsprint itself: the brightness (or whiteness) of the paper. You cannot eliminate optical nor mechanical dot gain. You must compensate for this effect in your images and flat tints. Without the required change, your color ad will print heavy and muddy looking.

Type
When preparing your ad, please keep in mind that we can be up to two rows of dots out of register and still be within industry specifications.

Thus, for any dropout (reverse) type or four-color black type, at least 14pt medium to bold sans-serif typeface is recommended. Dropout (reverse) type in a black only area should be at least 10pt medium to bold sans-serif typeface. All color rules should be at least 2pts, all B&W rules a minimum of 1pt.

Please note that type in artwork or in a transparency is not set type but a scanned four-color black that is screened at 100L; therefore, it is subject to the limitations previously mentioned for quality and registration.

Graphics
Resolution and Line Screen:

  • Images: 203.2 ppi (8 pixels/mm)
  • Line Art: 1016 ppi (40 pixels/mm)