by Rachel Arterberry | Aug 14, 2025 | Featured Advertiser
In a Texas housing market that moves fast and demands more, few builders manage to deliver time-tested tradition and forward-thinking innovation quite like Drees Custom Homes. With nearly a century of experience and a growing presence in Central Texas, Drees is proving that a family-owned business can not only keep up—but lead.
Founded in 1928, Drees Homes has stayed true to its roots across four generations. What began as a small, family-run company in Kentucky has grown into a nationally recognized homebuilder with accolades like “America’s Best Builder” (twice), “National Builder of the Year,” and the prestigious “National Housing Quality Award.” It’s also one of the few to earn the U.S. Best Managed Companies recognition from Deloitte Private and The Wall Street Journal—three years in a row.
Custom Built—With You in Mind
In a world of cookie-cutter construction, Drees takes a different path. Their Custom + Construct approach offers the best of both worlds—flexibility in design paired with the efficiency of a production homebuilder. “Ultimately, we make it easy to tailor our plans to fit our homeowners’ unique lifestyles,” says Sydney Bailey, Marketing Coordinator at Drees Custom Homes in Austin. That process is guided by design experts who walk buyers through every decision, helping them create a space that’s truly theirs—from floor plans to finishes.
Growing Where It Matters
“Drees’ Austin division is gearing up for an exciting 2025 and 2026, with several standout opportunities on the horizon,” says Bailey. In Leander’s upcoming Northline development, the Drees team is unveiling a bold new product line: four-story townhomes complete with elevators—a fresh take on urban living with elevated style and convenience.
Over in Bastrop, two new communities are launching this summer. The Colony will offer 45’ and 50’ homesites in a well-established, master-planned community, while Silverleaf is a brand-new community with spacious 80’ homesites. And at The District in Rough Hollow, two new stunning model homes—the Jasmine and the Esperanza—are already turning heads with the innovation and craftsmanship Drees is known for.
Built for Community
But Drees doesn’t just build homes—it invests in the communities where its employees and customers live. For more than 30 years, Drees employees have participated in a company-sponsored United Way campaign, with all funds staying local. Additionally, Ralph and Irma Drees, the second generation to run the business, created the Drees Homes Foundation in 2016 to “build strong foundations of communities and families through basic resources, education, and skills needed for a better life as well as committing to other community-based endeavors that enrich the local landscape” shares Bailey.
Each year, the company honors one standout employee with the Ralph A. Drees Community Service Award, granting a donation to the winner’s charity of choice. It’s all part of a broader mission to lead with service—something deeply ingrained in the company’s DNA.
“Proudly family-owned, we’ve built our success on a deep commitment to our people, our customers, and the quality of our work. We have a reputation for doing it all and doing it well, from construction and stylish design all the way to post-closing customer care. Excellence is built into our family tradition of home building,” concludes Bailey.
Drees Custom Homes is not just keeping up with Texas’s growth—they’re shaping it. To learn more about Drees Custom Homes and their newest communities, visit dreeshomes.com.
by Tanya Chappell | Aug 14, 2025 | Women's Council of REALTORS
Wow—summer really did fly by in the blink of an eye! I hope yours was filled with joy, family time and maybe even a little well-deserved relaxation before the school year kicked off.
For me, the season ended on a note that was both humbling and inspiring. I had the privilege of joining the Sandy Creek relief efforts after the devastating floods. Working side by side with other volunteers, clearing brush and seeing the impact on families up close was truly eye-opening. It was a powerful reminder of how important it is to come together when our neighbors need us most. I’m also proud to share that we rallied to host a school supply drive, delivering much-needed supplies to children in the affected area. When we lift others, we all rise.
Baby Comeback Campaign
Membership Comeback – Now through Aug. 29
If you’ve been thinking about joining (or rejoining) the Women’s Council, now is your moment. Our Baby Comeback Campaign is packed with benefits:
• Prorated dues – pay less than half, with no reinstatement fee
• $49 discount on our three-part virtual training series
• Two exclusive local virtual events for members
• Free admission to our final four local events of the year
• A personal branding video filmed for you to use in your marketing
There’s truly never been a better time to come back. Let’s grow together!
Don’t Miss This – Level Up on LinkedIn: Build Your Brand, Boost Your Career
This isn’t just another social media class—it’s a career game-changer. LinkedIn is one of the most powerful yet underused tools in real estate, and we’re bringing you a session that will show you exactly how to make it work for you.
You’ll learn how to:
• Build a professional profile that gets noticed
• Expand your network nationwide (and beyond)
• Position yourself as the go-to expert in your market
• Connect with opportunities that never make it to the MLS
By the time you leave, you’ll have the strategies and confidence to make LinkedIn a daily driver for your business. Don’t let this one pass you by—your future clients might already be searching for you there!
Congratulations to our 2026 board
Please help me celebrate our incoming leaders: President: Sherri Monroe; President-elect: Ashley Hesch; Treasurer: Ashley Long; First Vice President: April Guerra; Membership Director: Laura Finkenbinder; Events Director: Edmarie Mason.
I’m beyond proud of these incredible women who have stepped up to lead. 2026 is going to be a year of growth, innovation and impact!
As we head into the last quarter of the year, my goal is to finish strong—together. Whether you’re a member, an affiliate or a friend of the Women’s Council, I’m here for you. Let’s keep building connections, supporting one another and making a difference in both our industry and our community.
by Julie Jones | Aug 14, 2025 | Five Points Board of REALTORS
In today’s evolving real estate landscape, REALTORS® are trusted advisors and local experts. Especially in growing regions like Williamson and Bastrop Counties, where inventory, pricing, and interest rates continue to shift, it’s more important than ever to provide clear, honest guidance that helps buyers and sellers make confident, informed decisions.
Helping Buyers Navigate Today’s Market
Buyers today face a blend of opportunity and caution. Interest rates have increased from historic lows but remain reasonable by long-term standards. Meanwhile, housing inventory is gradually expanding, giving buyers more choice and time to make decisions.
As a REALTOR®, your role includes:
• Setting realistic expectations. Buyers may have outdated assumptions based on national headlines. Use local data to paint an accurate picture of the market in communities like Georgetown, Bastrop, Leander, and Elgin.
• Explaining financing early. Encourage buyers to get pre-approved and understand what their monthly payments and total costs may look like in today’s rate environment.
• Looking beyond price. Help buyers evaluate the total cost of homeownership. Property taxes, insurance, potential HOA dues, and maintenance are all important considerations, especially after recent weather events.
Buyers are cautious, and rightly so. You’re there to provide balance ensuring they’re informed, supported, and prepared to make smart, long-term decisions.
Guiding Sellers Through Market Changes
The market isn’t moving as quickly as it did in previous years, but homes are still selling. Sellers simply need a more strategic approach to pricing, marketing, and preparation.
Help your sellers by:
• Sharing up-to-date local data. What worked a year ago may not apply today. Walk them through current comps and trends in their specific neighborhood.
• Preparing the home for success. Clean, staged, and well-presented homes stand out. Use professional photography and make sure the home shines both in-person and online.
• Managing expectations. Today’s buyers are savvy. They may negotiate or ask for repairs. Sellers should be ready to work collaboratively toward a win-win outcome.
With the right strategy and support, sellers can still achieve excellent results—and you’re the key to that success.
Safety First for You and Your Clients
While market knowledge is essential, never forget that safety is a top priority. REALTORS® should always follow smart showing practices, meet new clients in public first, and remain aware during open houses or private tours. Encourage your clients to also be mindful of their privacy, security, and surroundings. Reinforcing these habits keeps everyone safe and underscores your professionalism.
The REALTOR® Advantage in Williamson & Bastrop
Whether guiding buyers through new developments in Georgetown or advising sellers in Cedar Park, your expertise matters. As a REALTOR®, your ability to simplify complexity, offer perspective, and keep clients focused on their goals sets you apart.
Continue to lead with knowledge, care, and confidence—your clients count on it, and your community thrives because of it.
by Brandy Wuensch | Aug 14, 2025 | Austin Board of REALTORS
If you’re in the real estate industry or simply want to understand the forces shaping Central Texas’ housing market, I hope you’ll make plans to join me at the Central Texas Housing Summit on Sept. 10 at the Austin Board of REALTORS® (ABoR) headquarters.
Hosted by Unlock MLS and ABoR, the Central Texas Housing Summit will be a high-impact morning packed with insights, stats, networking and announcements. Whether you are an agent, broker, investor or housing advocate, you’ll walk away with timely data, expert perspectives and plenty of tools you can use right away to elevate your business. This event is open to both ABoR members and nonmembers.
What to Expect at the Summit
This year’s event will feature a powerful lineup of speakers and panels providing insights into the region’s housing market and beyond. Doors will open at 9 a.m. with breakfast and networking to connect with peers, industry leaders and community partners. Here are some programming highlights to look forward to:
• Kicking off the main program at 9:30 a.m., you’ll hear from Danielle Hale, chief economist at Realtor.com, who will provide a national economic outlook that zooms in on what buyers and sellers can expect in the months ahead.
• Unlock MLS market research advisor Vaike O’Grady will provide an in-depth, hyperlocal look at the Central Texas housing market. She will dive into what’s shifting, what’s holding and what it all means for your clients.
• Next up will be a dynamic panel discussion on city trends and their impact on real estate. This session will bring together key voices to discuss everything from infrastructure and zoning to affordability and development.
• Attendees will also get a first look at the latest Unlock MLS Research Buy vs. Rent Index Report and have the opportunity to learn about a new and exciting ABoR member benefit.
• After the main programming ends, stick around for smaller breakout sessions with panelists and staff. This is your chance to ask questions and dive deeper into topics that interest you.
I hope to see you there! For more information or to register, visit unlockmls.com/housingsummit.
Last Chance to Reset & Rise – Summer Series
Ends Sept. 8!
Our Reset & Rise Summer Series is coming to an end soon, but we still have three opportunities for you to step into fall with a refreshed mindset and tools to succeed!
Sept. 3 | Mindset-Reset
This course empowers real estate professionals to master a success-driven mindset through practical strategies, resilience-building and personal development techniques. In today’s ever-changing market, having a strong, resilient mindset is essential for navigating uncertainty, maintaining confidence and achieving long-term growth.
Sept. 5 | MLS Open Lab
Your Unlock MLS subscription provides you access to many amazing MLS products such as Matrix, Omni MLS and Transaction Desk. Need some hands-on help navigating these tools? Join us for this informal, workshop-style training session. Bring any and all MLS questions—this Open Lab will cover what you and other attendees want to learn.
Sept. 8 | Psychology of Sales and Negotiation
This course provides a powerful, easy-to-follow model for building strong, efficient and lasting client relationships. You’ll gain essential skills for negotiating and selling to various personality types, whether you’re working with clients or fellow agents. It’s everything you need to stand out, close more deals and grow your business with confidence.
Attend Three Sessions for a Chance to Win
By attending three or more Reset & Rise Summer Series sessions, you’re eligible to enter a giveaway for a \$250 Amazon gift card! If you haven’t attended a session, this is your last chance. Register now for these sessions at unlockmls.com/SummerSeries!
by Tawanna Verock | Aug 14, 2025 | Editor's Choice
The real estate industry has long faced its share of risks — from physical safety concerns during showings to wire fraud attempts during closings. In recent years, a new and highly sophisticated danger has emerged: “pig butchering” cryptocurrency scams. These schemes have already cost real estate professionals more than $15 million, exploiting their trust, high-value transactions, and limited familiarity with cryptocurrency.
The name “pig butchering” comes from the way scammers operate: they “fatten up” their victims by gaining trust over weeks or months, gradually convincing them to invest more money into fraudulent cryptocurrency schemes. The scammers showcase fake profits to make the investment seem safe, then abruptly disappear with the funds once the victim is heavily invested.
According to the U.S. Secret Service, more than 60 agents nationwide have already been swindled out of a combined $15 million. These scams don’t just empty bank accounts—they exploit trust and damage reputations. Fraudsters often pose as luxury cash buyers or high-net-worth investors, targeting agents through MLS listings, professional websites, or social media. Once a relationship is established, they use a blend of technology, psychological manipulation, and fake financial tools to execute their plan.
This guide will help you recognize the warning signs, understand the tactics scammers use, and implement proactive measures to protect yourself, your clients, and your business.
How Pig Butchering Scams Target Real Estate Agents
Scammers rarely rush. They often start with casual, professional contact—an inquiry about a listing, a social media connection request, or even a “wrong number” text. They present themselves as knowledgeable in both real estate and cryptocurrency, building credibility over time. Early conversations may seem harmless, but they slowly introduce the idea of cryptocurrency investment. They may offer to share “insider opportunities” or boast about past returns, showing fabricated screenshots of accounts growing in value.
Because real estate deals involve large sums of money, scammers can integrate their fraud into what seems like a legitimate transaction. They may suggest that part of the payment be made in cryptocurrency for tax purposes or to speed up international transfers. Some use property transactions to launder illicit funds, quickly moving cryptocurrency through decentralized finance platforms, privacy coins, and mixers to erase the trail.
A common tactic is to direct victims to a fraudulent trading platform. These sites are designed to look legitimate, complete with realistic dashboards and transaction histories. Victims see their “investments” grow and may even be able to withdraw small amounts early on. But when they try to take out larger sums, they face endless excuses, hidden fees, or outright refusal.
Scammers often enlist intermediaries, or “money mules,” to transfer stolen funds. These individuals may be unwitting participants recruited through fake job ads or may knowingly aid the operation. By passing money through multiple accounts, scammers make it harder for law enforcement to track.
High-pressure sales tactics are common. Scammers may create a sense of urgency, insisting that the opportunity will disappear if the agent doesn’t act quickly. They might appeal to emotions, friendship, or fear of missing out. In extreme cases, victims have been persuaded to liquidate retirement accounts or take on debt to invest.
Recognizing Red Flags
Understanding the warning signs can stop a scam before it starts. One of the most common is an unsolicited investment offer, especially one involving cryptocurrency. Another is a request to complete all or part of a real estate transaction in cryptocurrency, which is still rare in most markets. Sudden high-value transactions that don’t match a client’s prior behavior should raise concerns, as should refusals to provide documentation or vague answers about the source of funds. Any transaction involving privacy coins or mixers—tools used to conceal the flow of funds—should also be treated with extreme caution.
Agents should approach any of these signs with skepticism and conduct thorough due diligence before moving forward.
Building Your Defenses
A strong defense begins with good digital hygiene. Real estate professionals should use unique, complex passwords for all accounts and enable multi-factor authentication to add another layer of security. Devices and software should be kept up-to-date to close vulnerabilities that scammers might exploit. Sensitive work should never be conducted over public Wi-Fi unless connected through a virtual private network. Encrypting files and communications further protects them from interception.
Vetting clients and opportunities is just as critical. Before engaging in significant transactions, agents should verify identities and conduct background checks. They should be cautious of unsolicited investment pitches, research any recommended cryptocurrency platforms for legitimacy, and request proof of funds along with supporting documentation. Many scammers count on agents skipping these verification steps.
Strong internal safeguards also play a role in prevention. Every brokerage should have a written cybersecurity policy outlining best practices for handling sensitive data and responding to suspicious activity. Regular training keeps scam awareness fresh, and simulated phishing or social engineering tests can reinforce the lessons. Transaction monitoring tools can help detect unusual activity, such as sudden requests for cryptocurrency transfers. And when something does go wrong, a clear incident response plan ensures affected systems are isolated, stakeholders are notified, and the matter is reported to authorities quickly.
Leveraging technology can further strengthen protection. AI-powered tools can detect suspicious patterns in communications or transactions, and blockchain verification services can confirm the authenticity of cryptocurrency activity. Secure, encrypted communication platforms help safeguard sensitive conversations, while biometric identity verification adds another layer of security for system access or transaction approvals.
Finally, collaboration and reporting are essential. Maintaining relationships with local law enforcement and cybercrime units ensures agents can access support and guidance when needed. Participating in professional networks and industry forums helps agents stay informed about new scam tactics. Prompt reporting of suspicious activity increases the likelihood of recovery, and supporting industry-wide efforts to strengthen regulations helps make the market safer for everyone.
If You’ve Been Targeted or Victimized
Even with strong safeguards, no one is immune. If you suspect you’ve been targeted or have already sent funds, speed is critical. File a complaint with the FBI’s Internet Crime Complaint Center and contact your local U.S. Secret Service field office. Work with your bank or payment processor to submit a suspicious activity report, and notify your state’s financial or securities regulator.
Recovery can be challenging, but there are options. An attorney who specializes in cryptocurrency fraud can help navigate legal remedies, and blockchain analysis services may trace stolen funds. Some professional liability policies offer cybercrime coverage, and in rare cases, law enforcement agencies recover stolen funds and create victim compensation programs.
It’s equally important to address the emotional impact. Scams can cause significant stress, guilt, or embarrassment. Confidential counseling, peer support groups, and victim advocacy organizations can help restore confidence and provide practical resources for moving forward.
Key Takeaways for Prevention
The most effective protection against pig butchering scams comes from vigilance and deliberate action. Never rush into cryptocurrency transactions, no matter how legitimate they appear. Always verify identities using independent methods, and document every step of the process, from proof of funds to signed agreements. Stay informed about emerging scam tactics, and report suspicious activity promptly to help protect others in the industry.
Pig butchering cryptocurrency scams represent one of the fastest-growing threats to real estate professionals. They are sophisticated, patient, and tailored to exploit the trust that agents often extend to new clients. The stakes are high—not just financially, but professionally and emotionally. A single scam can drain an agent’s resources, damage their reputation, and erode client confidence.
However, with awareness, strong cybersecurity measures, and a commitment to thorough verification, agents can significantly reduce their vulnerability. Staying informed, using the right tools, and collaborating within the real estate community can protect both professionals and clients. The key is to remain alert, trust your instincts, and never let the lure of quick returns override the need for careful due diligence.
by Tawanna Verock | Jul 14, 2025 | Editor's Choice
Home design in 2025 is taking a meaningful turn. It’s no longer just about what looks good—it’s about how spaces support everyday life. Homeowners are getting more intentional, shaping environments that reflect their personalities, habits and values. Whether it’s bold paint colors, eco-friendly furniture or a quiet corner carved out for meditation, the goal is the same: to create a space that feels like home in every sense of the word.
REALTORS® and designers are noticing the change. Buyers are thinking beyond square footage and countertops. They’re drawn to homes that feel personal, comfortable and built to last. According to the National Association of REALTORS®, design is playing a bigger role than ever in the decision-making process—especially in competitive markets where a well-styled, functional space can really stand out.
So what’s defining home design in 2025? Think timeless charm paired with fresh, inspired ideas that embrace how we actually live now.
A Richer Take on Color and Materials
Gone are the days of beige-on-beige. This year, bold, moody tones are having a moment. Think forest green, deep navy, and wine-soaked burgundy showing up on walls, ceilings, cabinets—even furniture. These dramatic hues bring a sense of depth and coziness, and homeowners are embracing them with confidence.
Small spaces like powder rooms and reading nooks are getting in on the action, proving you don’t need a massive room to make a bold design move.
Another standout trend: *material drenching*. This approach uses one material—such as wood, velvet or marble—throughout an entire space to create a sense of cohesion and luxury. It’s not about contrast anymore—it’s about texture, tone and subtle layers that make a room feel intentional and immersive.
Tactile design is also taking center stage. Grasscloth wallpaper, limewash finishes, reclaimed wood and even decorative ceiling treatments are adding dimension in surprising ways. The goal? Make every surface feel like it matters.
Sustainable, Comfortable, and Full of Character
Furniture is getting a rethink, too. Shoppers are steering away from mass-produced, short-lived pieces and leaning into quality items that are made to last. Sustainability isn’t just a buzzword—it’s a guiding principle. More homeowners are choosing furniture made from reclaimed wood, responsibly sourced materials or vintage finds that come with a story.
Curves are everywhere in 2025. Sofas with soft edges, rounded tables, scalloped headboards and arched doorways are giving homes a more relaxed and organic flow. This softer aesthetic brings a sense of ease and comfort to everyday living.
Interestingly, the blending of old and new is also on the rise. Think antique-inspired furniture mixed with sleek, modern fixtures or historic moldings paired with contemporary art. The result? A lived-in, collected look that feels warm, layered and personal—never cookie-cutter.
Wellness Is at the Heart of Every Room
Design in 2025 goes beyond beauty—it’s about feeling good in your space. That’s why wellness continues to be a major design influence. From serene color palettes to biophilic touches, homes are being shaped to support both mental and physical health.
Dedicated wellness spaces are becoming more common, from entire meditation rooms to simple nooks with a cozy chair and soft lighting. Whether it’s a place to stretch, read, journal or just breathe, homeowners are carving out areas that encourage rest and restoration.
Natural materials like cork, bamboo and stone help ground a space, while plants, calming scents and fresh air improve the environment. Lighting is also being prioritized. Sunlight, skylights and warm-toned fixtures are helping people stay in sync with natural rhythms and boost overall well-being.
In Texas especially, indoor-outdoor living continues to thrive. Thanks to a favorable climate, outdoor areas are becoming true extensions of the home. Retractable walls, oversized sliding doors, and open-air kitchens make it easy to blur the lines between inside and out.
And these outdoor spaces are being thoughtfully designed—complete with lounge areas, dining zones, stylish lighting and plush furniture that invites you to stay awhile.
Design That Feels Like You
If there’s one philosophy shaping design in 2025, it’s this: Homes should feel like the people who live in them. That means saying goodbye to sterile, overly curated spaces and hello to rooms that feel joyful, lived-in and uniquely personal.
A playful spirit is emerging in the form of fringe, embroidery, colorful ceramics and vintage finds that bring a little spark to everyday corners. Maybe it’s a bright rug in an otherwise neutral hallway or a quirky lamp beside a classic armchair—those unexpected touches are what make a house feel like home.
While open floor plans are still popular, homeowners are rethinking how these spaces function. Flexibility is key. A dining area that doubles as a home office or a guest room that moonlights as a hobby studio? That’s the new normal. Today’s layouts are designed to adapt as life changes—not the other way around.
It’s not just about making things look good. It’s about building a space that supports everything you do—from working and relaxing to entertaining and unwinding.
REALTORS® and Design: A Growing Collaboration
Design has always played a role in selling homes, but in 2025, it’s become a major selling point. REALTORS® are working more closely with designers, stagers and builders to highlight a home’s potential—and help sellers make smart updates that resonate with today’s buyers.
It doesn’t take a full remodel to make an impact. Even simple changes—like a fresh coat of paint in a trending shade, updated light fixtures, or a thoughtfully styled wellness corner—can elevate the feel of a space and leave a lasting impression.
In markets like Austin and surrounding areas, where design-savvy buyers are everywhere, these touches can make or break a deal. Being able to visualize a lifestyle—not just a layout—helps buyers connect emotionally with a property.
New construction homes are getting on board, too. Builders are offering more customizable design packages, allowing buyers to choose finishes and features that suit their personal style right from the start.
Feel at Home—Truly
The common thread through all these trends? Humanity. The homes of 2025 are built around how people want to “feel”: comfortable, connected, relaxed and inspired.
Homeowners are asking more from their spaces. They want beauty, yes—but also purpose, meaning and adaptability. They want homes that work with them, not against them. Spaces that feel just right for quiet mornings, lively dinners, work-from-home days and everything in between.
So whether you’re buying, building or simply refreshing your space, remember: design isn’t about perfection. It’s about creating a home that welcomes you exactly as you are. And in 2025, that’s the most stylish thing of all.
by Tanya Chappell | Jul 14, 2025 | Women's Council of REALTORS
The Women’s Council of REALTORS® Austin is proud to announce a meaningful and fun-filled event you won’t want to miss—our 2026 Elections, Membership and Affiliate Appreciation Celebration! Join us Tuesday, July 23, at 12 p.m., as we gather to honor the incredible individuals who make our network strong: our members, our strategic partners and our future leaders.
This isn’t just an election—it’s a celebration of the powerful connections we’ve built together. The event will take place in a festive, relaxed atmosphere where you can enjoy good food, great company and genuine appreciation. Our very own 2024 President will be firing up the grill to serve up a mouthwatering lunch for all in attendance. We’ll also have live music to set the mood, fun prizes to give away, and yes—a splash zone for anyone wanting to cool off, so be sure to bring your swimsuit and towel!
We believe community is the foundation of success, and this event is designed to remind each of you just how vital you are to the Women’s Council of REALTORS® Austin. It’s also a wonderful opportunity to reconnect with fellow REALTORS®, expand your local network, and reflect on all we’ve accomplished together this year.
In addition to the celebration, we’re excited to announce a limited-time membership contest. Anyone who joins our network by Tuesday, July 30, will be entered into a drawing for an exclusive Austin FC ticket package—a perfect way to enjoy our city’s professional soccer team while being recognized for your commitment to professional development and community involvement. With prorated membership currently available, there’s still plenty of time to take advantage of all the incredible opportunities our organization offers for the remainder of 2025.
Membership in the Women’s Council of REALTORS® Austin opens the door to career-changing educational programming, leadership training, volunteer service, networking events and casual coffee meetups that foster long-lasting relationships. Whether you are a seasoned REALTOR® looking to mentor and lead, or a new industry professional hoping to grow your presence in the Austin market, there is a place for you here. Our network provides a supportive environment where leadership is cultivated, collaboration is encouraged, and success is shared.
Let this celebration be your invitation to deepen your involvement. This is your moment to be seen, supported and surrounded by like-minded professionals who understand the value of giving back and lifting one another up.
If you have questions about the event, membership or how to get more involved, please don’t hesitate to contact Tanya Carver at TCRealEstateTX@gmail.com or by text at 512-736-5670. She’ll be happy to assist you.
We truly wouldn’t be the strong, vibrant network we are today without each of you. Come celebrate with us—because your presence matters, your voice matters, and your contribution is the reason we continue to grow and thrive.
Follow us on Facebook and Instagram at Women’s Council of REALTORS® Austin to stay up to date on this and other exciting events, highlights and opportunities throughout the year. Let’s make this a celebration to remember!
by Julie Jones | Jul 14, 2025 | Five Points Board of REALTORS
As a REALTOR®, you already know that buying or selling a home is one of the biggest financial and emotional decisions your clients will make. But to many consumers, the difference between working with a REALTOR® versus a real estate agent isn’t always clear. That’s where you come in! Not just as a transaction manager, but as an educator, advocate, and trusted resource.
In Williamson and Bastrop Counties, we’re serving communities that are growing rapidly and diversifying. Our clients need someone who doesn’t just understand contracts—they need someone who understands this region, its neighborhoods, and what matters most to the families living here.
Position Yourself as the Local Expert
Remind your clients that real estate is local. Really local. From property tax changes in Bastrop to development shifts in Georgetown and Taylor, local knowledge is power—and you have it. As a REALTOR®, you’re plugged into MLS data, zoning updates, school boundary changes, and infrastructure projects. Make it part of your practice to share these insights, and position yourself as a community-based professional, not just a salesperson.
When you emphasize your local expertise and REALTOR® membership, you show clients that you have both the training and the ethical obligation to put their interests first.
Educating Buyers: Be the Guide, Not Just the Key Holder
First-time buyers often come into the process overwhelmed by online information, conflicting advice and expectations. Help them cut through the noise. Talk to them about pre-approval, long-term affordability, down payment assistance, and how the local market moves.
This is where your REALTOR® value shines. You’re not just unlocking doors, you’re helping them understand the offer process, negotiate smartly, handle inspections, and close with confidence. Be their guide and remind them they deserve someone who advocates for them every step of the way.
Coaching Sellers: Professionalism That Pays Off
For sellers, it’s easy to assume they can do it alone—or that any agent can do the job. Help them understand the risks of underpricing, missed marketing opportunities, or incomplete disclosures. Show them how you provide staging tips, professional photography, MLS exposure, targeted marketing, and negotiation support. Use your REALTOR® Code of Ethics as a differentiator. Let them know you’re accountable not just to them, but to a standard that demands honesty, fairness, and competence.
Backed by the Five Points Board of REALTORS®
When you’re a member of the Five Points Board of REALTORS®, you’re not in this alone. We serve REALTORS® throughout Williamson and Bastrop Counties with tools, education, advocacy, and networking—so you can better serve your clients.
As you talk to buyers and sellers, don’t just tell them what you do. Show them what sets you apart. Remind them, not all agents are REALTORS®. And that difference can mean everything.
by Brandy Wuensch | Jul 11, 2025 | Austin Board of REALTORS
As REALTORS®, we are not only market experts, but also community advocates committed to making homeownership more accessible and sustainable. In 2025, our advocacy efforts have taken center stage, driving policies that address housing shortages, affordability barriers, and property tax relief—at every level of government.
That’s why I am proud that REALTORS® and our national, state, and local Advocacy teams are working hard with elected officials at all levels of government to increase housing inventory, improve access to affordable homeownership, and address overall housing costs. Here’s a recap of the progress we’ve seen at the federal, state, and local level in 2025.
Federal Advocacy: REALTOR® Impact in Washington, D.C.
In June, ABoR members joined thousands of REALTORS® at NAR’s 2025 Legislative Meetings to advocate for key housing legislation, including:
• More Homes on the Market Act (H.R. 1340): Incentivizes long-term homeowners to sell, increasing housing inventory.
• Housing Supply Framework Act (H.R. 2840/S. 1299): Reduces development barriers nationwide.
• Revitalizing Downtowns and Main Streets Act (H.R. 2410): Encourages residential use of underutilized commercial spaces.
• Uplifting First-Time Homebuyers Act (H.R. 3526): Expands IRA withdrawal options for first-time homebuyers.
• Fair and Equal Housing Act: Codifies protections for LGBTQ+ individuals in housing.
State Advocacy: REALTOR® Wins at the Texas Capitol
The 89th Texas Legislature delivered major wins with 60 REALTOR®-supported bills signed into law. In March, over 150 ABoR members joined 3,000 REALTORS® statewide for REALTOR® Day at the Capitol, advocating for tax relief and housing affordability.
Key legislative victories include:
Property Tax Relief:
• SB 4: Raises the Homestead Exemption from $100K to $140K (Proposition 13).
• SB 23: Increases the senior/disabled exemption from $10K to $60K (Proposition 11).
• HB 9: Boosts the business personal property exemption from $2,500 to $125,000 (Proposition 9).
Housing Affordability:
• SB 15: Limits large cities from requiring residential lot sizes above 3,000 sq. ft.
• SB 840: Allows residential and mixed-use development “by-right” on commercial land in large cities.
• HB 24: Streamlines zoning change processes, enabling more housing options.
Local Advocacy: ABoR in Action Across
Central Texas
REALTOR® Advocacy happens daily—not just at the Capitol, but in City Halls and County Courts. ABoR remains a strong voice for local policies that promote housing affordability and growth.
This spring, ABoR supported a successful initiative by the Austin City Council to streamline site plan reviews for “missing middle” housing (5–16 units), easing costly drainage requirements and accelerating housing production.
We also empowered homeowners by hosting four free property tax protest workshops and launched our Property Protest Hub (UnlockMLS.com/PropertyProtest), helping hundreds of residents in person and more than 570 online navigate their appraisals and appeals.
Moving Forward Together
Our mission is clear: Increase housing supply, support existing homeowners, and make sure everyone has a fair shot at the American Dream. That includes ensuring fixed-income residents can stay in their homes and that families of all income levels can buy into the Central Texas market.
We’ve made tremendous progress—but the work isn’t done. Our advocacy is only as strong as our members’ participation. Whether you’re meeting with lawmakers, sharing your story, or volunteering your time, your voice matters.
Want to join me and get involved? Contact ABoR’s Advocacy team at advocacy@abor.com or visit UnlockMLS.com/Advocacy. Together, we can shape policies that protect homeownership and create opportunities for generations to come.
by Tawanna Verock | May 27, 2025 | Uncategorized
